The first electric Dodge Charger customers will be given two days of performance driver training

Dodge has officially opened orders for the all-electric Charger Daytona, marking a significant shift in the muscle car market. Early buyers who purchase the Charger Daytona R/T or Scat Pack models before October 31 will receive exclusive rewards, including two days of performance driver training at Radford Racing School in Arizona—an essential feature given the Scat Pack's powerful specifications of 661 horsepower and 627 lb-ft of torque. Customers will also benefit from a VIP concierge service throughout the ordering process, as well as a 'First Call welcome kit' featuring an authenticity letter and Dodge-branded leather driving gloves. Initially, the Charger Daytona will be offered as a two-door coupe, with four-door variants and traditional combustion engine models expected in the future. Starting prices for the R/T and Scat Pack are $59,595 and $73,190, respectively. From a transportation perspective, this move by Dodge signifies a broader trend in the automotive industry towards electrification, as manufacturers adapt to changing consumer preferences and regulatory pressures. The integration of high-performance capabilities in electric vehicles is critical to maintaining brand identity in the muscle car segment, while driver training initiatives underline a commitment to safety and skill development. This approach may not only enhance customer experience but also help traditional brands transition smoothly into an electric future, maintaining enthusiasm and loyalty among their consumer base.