OrbitMI, a provider of maritime SaaS software, has appointed Andrew Redfern as its new Sales Director for the Nordic & Americas region. In this critical role, Redfern will be responsible for driving commercial growth across Northern Europe and North America. His extensive experience in the maritime technology sector, combined with his background in sales leadership and commercial strategy, make him an ideal candidate to lead OrbitMI's expansion efforts in these key markets.
With over a decade of experience in the industry, Redfern brings a unique understanding of vessel economics, performance analysis, and customer-facing commercial work. Prior to joining OrbitMI, he held senior sales leadership roles at ZeroNorth and worked in business innovation and analytics at Swire Bulk and Western Bulk. Redfern's appointment is seen as a significant boost for OrbitMI, which has been focused on delivering measurable operational and financial results to its customers.
His focus will be on strengthening relationships with existing customers, expanding the company's footprint among Nordic shipowners and operators, and supporting customers in connecting voyage optimization, performance, and reporting workflows across their organizations. With his fluency in English, Norwegian, and Spanish, Redfern is well-equipped to navigate the complex commercial landscape of the region. The appointment reflects OrbitMI's commitment to its customer-centric approach and modern platform with connected workflows.
As Redfern takes on this new role, he will be working closely with customers, contacts, and new relationships across the Nordic & Americas region to demonstrate the value proposition of OrbitMI's software solutions. Redfern's experience in scaling digital bunker and voyage-related solutions also positions him well to drive growth in these areas. With his background in business administration from the University of Bath, Redfern is a seasoned professional with a deep understanding of the maritime industry.
His appointment marks an exciting new chapter for OrbitMI as it looks to expand its presence in the Nordic & Americas region and deliver even greater value to its customers.
Andrew Redfern's appointment highlights the growing demand for innovative software solutions that can provide measurable operational and financial results to shipowners and operators. With his extensive experience in the maritime technology sector, Redfern is well-positioned to drive growth and expansion for OrbitMI in the Nordic & Americas region.
