SylvanSport , a leading manufacturer of adventure travel trailers and outdoor lifestyle gear, has appointed Joey Sullivan as its new director of dealer development. In this role, Sullivan will oversee the company's dealer sales strategy, expand SylvanSport's national retail footprint, and deepen relationships with its growing network of dealer partners.
With his extensive experience in the RV and specialty vehicle industries, Sullivan is well-equipped to lead the company's continued growth and support of its dealer network. His diverse background has given him a comprehensive understanding of the operational, financial, and relationship needs of today's dealers.
The appointment reflects SylvanSport's commitment to investing in its dealer network and meeting the growing demand for their products across the country. Sullivan will focus on recruiting new dealer partners, enhancing training and performance programs, and ensuring that SylvanSport retailers have the tools, products, and support needed to deliver exceptional customer experiences and sell through.
The company has built a reputation for innovation and quality, and Sullivan looks forward to working closely with its dealer partners to help expand their reach and bring SylvanSport products to more adventurers across the country. With his relationship-driven approach and commitment to service, Sullivan is well-positioned to lead the continued growth of SylvanSport's dealer network.
The company's long-term strategy is focused on meeting the demand for their products in every region, and Sullivan's appointment is an important step towards achieving this goal.