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Kunes Auto & RV Group , one of the Midwest’s fastest-growing automotive and RV dealership groups, announced the completion of three strategic acquisitions that significantly expand the company’s footprint in two key markets: the Twin Cities metro area and Chicago’s prestigious North Shore. In Minnesota, the company acquired two dealerships, now named Kunes Apple Valley and Kunes Valley GMC in Hastings, from the family-owned Valley Automotive Group. This marks the company’s first entry into the Twin Cities market. The Valley Automotive Group acquisition represented a compelling succession story, with the family-run business seeking a buyer who would preserve their values and commitment to employees. As fellow family-owned businesses, Kunes proved to be the right cultural fit. Members of the previous owner’s family will continue to lead the Minnesota operations. In Illinois, Kunes acquired Kunes Lakes Chevrolet in Lake Bluff from The Exchange, a prominent Chevrolet dealership group. The acquisition positions Kunes directly in the Chicago suburbs for the first time, bringing the company closer to the city than ever before. Located on Chicago’s North Shore, Kunes Lakes Chevrolet is a high-end Chevrolet dealership serving one of the region’s most vibrant communities. For Greg Kunes, President and a Chicago-area native, this opportunity holds special significance as it strengthens the company’s relationship with his hometown market. These acquisitions represent major growth for us in two very exciting markets,” said Scott Kunes, Kunes’ chief operating officer and managing director. “We’ve been eager to enter the Twin Cities market and strengthen our relationship with the Chicago North Shore community. Both acquisitions align perfectly with our commitment to putting people first and building lasting relationships.” True to the company’s values-driven approach, Kunes is working to keep existing staff in place at all three locations to support the transition and continue the success these dealerships have achieved that made them attractive acquisitions, the company said. The Lake Bluff location represents Greg Kunes’ 53rd acquisition since the company began its expansion in 1996. Kunes now operates 45 total locations across the Midwest, having grown from six locations just 12 years ago. The Minnesota and Illinois expansions solidify Kunes Auto & RV Group’s position as a leading player in the region’s automotive market, with a presence that spans over two decades. By expanding into these key markets, Kunes is poised to capitalize on growing demand for automotive services and further establish its reputation as a trusted brand in the Midwest. The company's focus on preserving local values and commitments to employees demonstrates its commitment to building strong relationships within the communities it serves. As the industry continues to evolve, Kunes Auto & RV Group’s strategic acquisitions position the company for long-term success and growth. With its expanded presence in the Twin Cities and Chicago North Shore markets, Kunes is well-positioned to meet the evolving needs of its customers and drive business forward. The company's expansion also underscores the importance of adaptability and innovation in the automotive industry, as Kunes continues to innovate and evolve to stay ahead of the curve. By acquiring established dealerships with a proven track record, Kunes Auto & RV Group is able to leverage their expertise and build on their success. This strategic approach enables the company to expand its reach while maintaining its commitment to quality and customer satisfaction.

Encore RV is pleased to announce that Chris Cook has rejoined the company as national sales manager. In this role, Cook will be responsible for leading national sales efforts and strengthening relationships with dealers across the country. His primary focus will be on supporting continued growth across Encore RV's expanding product lineup, which includes a range of adventure trailers known for their innovative designs and exceptional quality. Cook brings a wealth of industry experience to his new position, along with strong dealer relationships and a deep passion for the Encore RV brand. He is well-recognized for his energy, professionalism, and customer-focused approach, qualities that will serve him well in his new role. Cook's return to Encore RV comes at an exciting time for the company, as it continues to expand its presence in markets nationwide. With Cook at the helm, dealers can expect enhanced support and guidance from internal teams, ensuring that they are equipped to deliver exceptional customer experiences and drive sales growth. The company is confident that Cook's expertise and enthusiasm will play a key role in supporting dealer development and enhancing Encore RV's overall reputation in the industry. As part of his new role, Cook will work closely with dealers, sales partners, and internal teams to ensure that Encore RV continues to deliver high-quality adventure trailers backed by exceptional support. This includes providing training and resources to help dealers effectively promote and sell Encore RV products, as well as offering ongoing support and guidance to help them overcome any challenges they may face. Cook's commitment to the Encore RV brand is evident in his passion for delivering innovative products that meet the needs of outdoor enthusiasts and adventure-seekers. With Cook leading national sales efforts, Encore RV is poised to continue its growth and success in the years ahead. The company is eager to build on its momentum and expand its presence in new markets, with Cook's expertise and industry knowledge playing a key role in this effort. Overall, Chris Cook's return to Encore RV marks an exciting new chapter for the company, one that promises to bring even more innovation, quality, and customer satisfaction to the adventure trailer market.

The National RV Training Academy (NRVTA) has launched an enhanced RV Inspector Training Program designed to better prepare students for meaningful, real-world work serving RV buyers and owners nationwide. The program aims to provide hands-on education and practical skill-building, enabling graduates to perform professional RV inspections in the field. With a focus on building confidence and providing strong fundamentals, NRVTA's training program is an ideal choice for those looking to start an RV inspection business or add inspection services to their existing mobile RV technician business. The program aligns with recognized industry expectations and establishes students as certified RV inspectors, equipped to serve clients across the country. By gaining practical experience and understanding professional inspection practices, NRVTA's graduates can provide valuable insights and recommendations to RV buyers and owners. This expanded training opportunity is a testament to NRVTA's commitment to providing high-quality education and support for its students. With the help of the National RV Inspectors Association (NRVIA), which establishes inspection report standards and best practices, NRVTA's program ensures that graduates are well-prepared to meet industry expectations. For those interested in learning how to become an RV inspector or exploring RV inspection as a career path, more information about the RV Inspector Training Program is available at www.nrvta.com.

The RV Industry Association (RVIA) has completed its website integration with the RV-C protocol, making it easier for members to access this standardized communication protocol. RV-C was created by RVIA to provide seamless interoperability between multi-vendor RV components, reducing manufacturing complexity and costs. By connecting key devices, RV-C allows RV components to behave more intelligently, sharing information and coordinating their operation. This industry-wide standard ensures that modern RVs can operate more efficiently, reliably, and intelligently through a unified data and control network. The integration of RV-C on the RVIA website provides members with direct access to this protocol, which is now available in the Standards & Regulation section of RVIA.org. To comment on a submission, users must log into their RVIA.org member account. If needed, users can set up an account by reviewing the 'How to Create Your RV industry Association Account' guide. The RV-C protocol was created to address the unique needs of modern RVs and has been expanding since its introduction in 2004. The protocol uses two wires to connect all devices on the network, forming a digital data bus similar to Ethernet but designed for harsher environments. This standard ensures that every device can interact intelligently with others, regardless of make or model. RV-C is adaptable to new products and technologies, incorporating new ideas seamlessly into the protocol. The RVIA's role in managing and expanding RV-C helps ensure transparency and further expansion remains transparent. The RVIA has made the RV-C online for public access, providing an open protocol for the industry to use.

The Toronto Spring Camping and RV Show is excited to feature Go RVing Canada as the main speaker at this year's annual Exhibitor Breakfast. The event, held on Friday morning before the show floor opens, brings together dealers, manufacturers, and partners for connection, education, and practical insights. This year's session will focus on Go RVing Canada's Dealer Tie-In Marketing Program, designed to help dealers strengthen their local marketing by aligning with national campaigns and leveraging ready-to-use creative assets, digital advertising support, and turnkey promotional tools. The program aims to provide dealerships with additional marketing firepower at a critical time of year, helping them reach consumers effectively and efficiently. Go RVing Canada's president, Chris Mahony, will discuss the program's goals and how it can help dealers succeed in the competitive RV industry. The event is part of the show's broader commitment to support dealer success beyond just selling space on the floor. "Dealers need as many tools in their toolbox as possible to be the most successful," said Shannon O'Callaghan, show director with the Canadian Recreational Vehicle Association. The RVWA Exhibitor Breakfast continues to be an important event at the show each year, combining networking, professional development, and industry collaboration in one room. Dealers interested in learning more about the Dealer Tie-In Marketing Program can visit https://marketing.gorving.ca/. Go RVing Canada's program is designed to help dealers strengthen their local marketing by aligning with national campaigns and leveraging ready-to-use creative assets, digital advertising support, and turnkey promotional tools. The event will provide a valuable opportunity for dealers to learn more about the program and how it can benefit their businesses.

A recent survey conducted by The Dyrt Community, a representative sample of U.S. residents and camping property managers across all 50 states, has found that one in six campers reported being negatively impacted by federal government actions in 2025. The 43-day government shutdown, which was the longest in U.S. history, and staffing cuts at national parks throughout the country were the primary causes of disruption. Campers from historically marginalized groups were disproportionately affected, with one in three LGBTQ+ campers and one in five BIPOC campers reporting a disrupted experience. Private camping property owners and managers were also significantly impacted, with nearly one in four reporting negative effects on their business. The survey results highlight the need for greater accessibility and inclusivity in national parks and camping experiences. According to Kevin Long, CEO of The Dyrt, 'Some of the greatest natural spaces in the United States of America are in our amazing national parks... Our national parks are intended for everyone to experience and enjoy, and we should all be working toward making the outdoors more accessible.' The survey also found that campers identify as politically independent at a rate more than twice the national average, with 23% of respondents leaning neither Republican nor Democrat. The results of this survey provide valuable insights into the impact of federal government actions on camping experiences and highlight the need for greater support and accessibility for all campers.

The Recreation Vehicle Dealers Association (RVDA) of Canada has launched its 2026 RVDA of Canada Business Pulse Survey, a vital initiative that translates local dealership challenges into national policy priorities. This survey serves as the primary evidence base for the association’s ongoing advocacy work in Ottawa, the association said. The RVDA of Canada’s track record proves that member feedback is the most effective tool for change. In 2025, specific data provided by dealers regarding the impact of the 25% motorhome surtax allowed the association to successfully secure a Government Remission Order, delivering significant financial relief to the retail sector and stabilizing costs for Canadian consumers. We don’t go to Ottawa to speak on behalf of the industry in generalities; we go there with the specific facts and figures provided by our members,” said Eleonore Hamm, president of RVDA of Canada. “This survey provides the critical leverage we need to ensure that federal policies support, rather than hinder, the success of Canadian RV dealerships. While many challenges-such as inflation and supply chain stability-are felt across North America, the RVDA of Canada is focused on the specific regulatory hurdles facing Canadian businesses. The 2026 survey focuses on gathering the evidence required to address these issues. The data gathered this month will be used to guide conversations with Members of Parliament throughout the spring and will form the basis of the association’s 2026 Pre-Budget and ongoing consultations. Government officials need to hear the right things from the right people at the right time,” said Hamm. “By taking five minutes to share their perspective, our members ensure we are heading into every meeting in Ottawa with the current, credible data needed to move the needle for our industry. The 2026 Business Pulse Survey is open to all members and closes on Friday, Feb. 27. This survey is a crucial step in ensuring that the voices of Canadian RV dealerships are heard by policymakers. By providing specific feedback and data, members can help shape federal policies that support their businesses and contribute to a more stable industry. The RVDA of Canada’s advocacy work relies on the input of its members, who provide invaluable insights into the challenges they face and the solutions they need. This survey is an important tool in this effort, allowing the association to gather data and build a strong case for its advocacy efforts. By participating in the 2026 Business Pulse Survey, RVDA of Canada members can help drive positive change in the industry and ensure that their voices are heard by policymakers. The RVDA of Canada is committed to using the data gathered from this survey to inform its advocacy work and push for policies that support Canadian RV dealerships. This commitment to member feedback and data-driven decision-making has been a key factor in the association’s success in securing relief for the retail sector. The 2026 Business Pulse Survey is an important opportunity for RVDA of Canada members to make their voices heard and contribute to the development of policies that support their businesses. By participating, members can help shape the future of the Canadian RV industry and ensure that their concerns are addressed by policymakers. This survey is a critical step in ensuring that the voices of Canadian RV dealerships are heard by policymakers. The data gathered will be used to guide conversations with Members of Parliament throughout the spring and form the basis of the association’s 2026 Pre-Budget and ongoing consultations. The RVDA of Canada’s advocacy work relies on the input of its members, who provide invaluable insights into the challenges they face and the solutions they need. This survey is an important tool in this effort, allowing the association to gather data and build a strong case for its advocacy efforts. By participating in the 2026 Business Pulse Survey, RVDA of Canada members can help drive positive change in the industry and ensure that their voices are heard by policymakers. The RVDA of Canada is committed to using the data gathered from this survey to inform its advocacy work and push for policies that support Canadian RV dealerships. This commitment to member feedback and data-driven decision-making has been a key factor in the association’s success in securing relief for the retail sector. The 2026 Business Pulse Survey is an important opportunity for RVDA of Canada members to make their voices heard and contribute to the development of policies that support their businesses. By participating, members can help shape the future of the Canadian RV industry and ensure that their concerns are addressed by policymakers.

The RV market remains stable, according to the NPA Pre-Owned RV Report. While the annual forecast points to modest growth, year-to-date performance has been largely flat. Inventory levels and prices remain elevated across the industry, contributing to cautious buyer behavior. Wholesale shipment volumes for 2026 model-year units increased slightly, alongside gains in pre-owned volume. As the selling season approaches, sustained marketing efforts and continued outreach to new customers will be essential to stimulate demand. Consumer demand remains centered on quality, affordability, and access to attractive financing options. Buyers are focused on maximizing value, making pre-owned inventory particularly appealing in the current environment. This dynamic positions used RVs as a key driver of transaction activity as consumers seek reliable units that offer the best return on their investment. With more than 500 RVs and campers nationwide at NPA, dealers have ample inventory to meet seasonal demand. Inventory previews are available on the NPA RV webpage, and members receive full vehicle data and reports to support confident buying and selling decisions. Dealers can register to buy and sell by contacting the NPA Dealer Registration team at 888.292.5339 ext. 923301 or emailing dealer-reg@npauctions.com. Auctions are a proven way to acquire affordable RV inventory, with National Powersport Auctions hosting live RV auctions nationwide. The upcoming auction calendar features numerous events across the country, providing dealers with ample opportunities to purchase and sell RVs.

The German automotive chemicals specialist belonging to the Würth Group ended the past year with top results in oil and additive production. LIQUI MOLY’s sales increased by 8%, the company said. The achievement was rewarded by management with a bonus of up to 7,000 euros per employee. Three new foreign companies are to be established during the year, and the groundbreaking ceremony will be held for the largest single construction project in the company’s history. LIQUI MOLY ended an extremely turbulent year, both politically and economically, with an increase in sales of 8%. Two thirds of sales are generated abroad. In Germany, even above average growth was achieved. A result in which the workforce not only has its share, but also participates. The company’s global presence is a testament to its ability to adapt and thrive in challenging times. With over 1,300 employees worldwide, LIQUI MOLY has demonstrated its commitment to growth and expansion. Despite economic uncertainty, the company has managed to increase its sales by 8%, a remarkable achievement that reflects its resilience and determination. The company’s success is also a result of its strategic planning and investments in new technologies and production capacities. With plans to expand its production capacity to 160,000 metric tons of oil, LIQUI MOLY is poised for continued growth and success. The company's focus on innovation and customer satisfaction has enabled it to maintain its position as a leading player in the automotive chemicals market. As the company looks to the future, it is clear that LIQUI MOLY is well-positioned for continued success and growth. With its strong management team and commitment to excellence, the company is poised to continue its upward trajectory. The company's plans to establish new companies in China, Switzerland, and Turkey demonstrate its commitment to internationalization and expansion. By expanding its operations into new markets, LIQUI MOLY is well-positioned to capitalize on emerging trends and opportunities. Overall, LIQUI MOLY’s success is a testament to the company’s ability to adapt and thrive in challenging times. With its strong management team, commitment to excellence, and focus on innovation, the company is poised for continued growth and success.

Airxcel has announced that it has acquired Synergy Designs LLC, a leading provider of high-quality soft goods solutions for the RV market. Founded in 2021 and headquartered in Syracuse, Indiana, Synergy Designs has experienced rapid growth since its inception, expanding from a startup operation to a team of over 50 employees within just five years. The company has established itself as a reputable supplier to some of the industry's most respected OEMs, earning two Jayco Supplier Blue Excellence Awards along the way. With this acquisition, Airxcel is strengthening its presence in the RV industry and expanding its product offerings to include more domestic furniture capabilities. By joining forces with Synergy Designs, Airxcel aims to accelerate innovation and enter new product categories while maintaining the high standards of quality and service that its OEM and dealer partners expect. The partnership represents a strategic fit for both organizations, as Synergy's commitment to quality craftsmanship and customer service aligns closely with Airxcel's priorities. This move is expected to enhance Airxcel's ability to support its customers with expanded domestic manufacturing, new furniture and soft-goods offerings, and continued investment in quality-driven solutions across the RV industry. With Synergy Designs on board, Airxcel is poised for further growth and expansion into new markets. The acquisition marks an exciting opportunity for both organizations to build on their strengths and drive innovation forward. As Anthony Wollschlager, president and CEO of Airxcel, noted, 'For Airxcel, this is an exciting opportunity to build on our existing assortment and expanding our domestic furniture capability.' Synergy Designs' leadership echoed this sentiment, expressing enthusiasm for the partnership and looking forward to building on their proven foundation. By joining forces, both companies are well-positioned to drive growth and success in the RV industry, while maintaining a customer-first approach that has earned them a strong reputation among OEMs and dealers alike.

REV Group's Recreational Vehicles Segment, comprised of American Coach, Fleetwood RV, Holiday Rambler, Midwest Automotive Designs and Renegade RV, announced a successful showing at the 2026 Florida RV SuperShow. Held January 14-18 at the Florida State Fairgrounds in Tampa, Florida, the event saw strong year-over-year growth for both American Coach and Renegade RV. Attendees were able to view over 70 units on display, including Renegade RV's new Villagio launched at the show, providing an opportunity to experience what sets REV RV brands apart. The SuperShow's expansive footprint, comprising indoor and outdoor exhibit space exceeding 1.3 million square feet, provided a platform for showcasing industry innovations and connecting with consumers and industry professionals alike. This year's event reinforced that REV Group's focus on product quality, innovation, and value is resonating with today's RV buyers. The success of the show was attributed to strong dealer execution, increased consumer engagement, and positive reception to new product introductions. American Coach posted standout results, nearly doubling sales year-over-year, reflecting heightened consumer interest in the luxury Class A segment. The gains were supported by strong dealer execution, increased consumer engagement, and positive reception to new product introductions. REV Group's Recreational Vehicles Segment offered tours and demonstrations of over 70 models, including the unveiling of the Villagio, Renegade RV's Class C Diesel motorhome built on a Mercedes-Benz Sprinter chassis. The company plans to build on the momentum gained at the event with a showing of American Coach and Fleetwood motorhomes at the upcoming Daytona 500 in Daytona, Florida.

Keller Marine & RV, a leading distributor in the marine and RV industries, has successfully completed its first delivery to BerryLand Campers, marking an important milestone in the company's continued growth and expansion efforts. This inaugural shipment represents Keller Marine & RV's commitment to providing improved access to RV products, faster delivery times, and enhanced service to customers in the south central United States. The expansion strengthens the company's distribution footprint while reinforcing its dedication to supporting dealers and partners with reliable inventory and responsive customer service. By entering this new territory, Keller Marine & RV aims to partner with strong, privately held dealerships that share its values and invest resources into the market. This partnership will help dealers remain competitive in an ever-evolving RV aftermarket and parts landscape. With this expansion, Keller Marine & RV plans to continue investing in infrastructure, inventory, and operational support to meet growing demand and better serve customers throughout the area. The company views this as an opportunity to grow its aftermarket accessories business together with BerryLand Campers. Keller Marine & RV brings the necessary technology, product breadth, and market expertise to help dealers remain competitive. This new market represents a significant growth opportunity for the company, which is already experiencing continued growth in the Northeastern and Southeastern United States. The expansion will enable Keller Marine & RV to provide faster delivery times and improved access to RV products, ultimately enhancing the customer experience.

REDARC, an Australian manufacturer of mobile power management and towing solutions, has introduced the Tow-Pro Link — a next-generation brake controller designed to make towing simpler, safer, smarter, and more connected than ever. The dedicated Bluetooth remote delivers dependable braking control on every drive, while the smartphone app and Apple CarPlay/Android integration add additional flexibility. With its plug-and-play design, the Tow-Pro Link installs with no dash modifications required, setting standards in towing convenience, safety, and control. The system combines REDARC's reliability with new levels of connectivity and intelligent performance. Through the Tow-Pro app, users can test trailer brake lights, adjust braking sensitivity, and receive over-the-air updates via an intuitive Bluetooth connection. The Tow-Pro Link will also include native Apple CarPlay integration, bringing key Tow-Pro information and select controls directly into the vehicle's existing infotainment system. Every essential function is also accessible through the included physical Bluetooth remote, ensuring vital functionality is never left solely up to a smartphone or infotainment system. REDARC has updated its key safety feature for the Tow-Pro Link, SwayStop Plus, which offers one-touch trailer sway recovery by automatically applying the trailer's brakes until the sway stops. This feature provides earlier and more precise brake response than traditional single or dual-axis systems, improving safety on uneven roads and during sudden maneuvers. The Tow-Pro Link features a slim design and a waterproof IP rating, allowing several basic mounting options, including a simple cable tie option. For when the terrain varies, the Tow-Pro Link offers two distinct braking modes: Everyday Mode for smooth, consistent control in normal driving, and Manual Offroad Mode for steep descents, sand, mud, and uneven terrain, providing drivers with precise braking power in even the toughest conditions. Manufactured and rigorously tested in Australia, the Tow-Pro Link upholds REDARC's reputation for building products that perform in the world's harshest conditions. Its ultrasonic-welded enclosure and moisture-controlled venting protect internal components from water, dust, and debris, ensuring long-term reliability. With its blend of smart technology, safety, and simplicity, the Tow-Pro Link represents a new era in towing, empowering drivers with complete confidence and control every mile of the way.

Firefly Integrations has announced the availability of its new multiplex control system, Firefly Spark, designed for RV manufacturers looking to integrate smart control features into their entry-level lineups. With optional energy management system (EMS) monitoring through Victron Energy Cerbo GX integration, Spark offers a simplified solution for brands seeking reliable smart technology without extensive development time and custom integration costs. The system addresses the challenge of delivering smart features while maintaining production efficiency and controlling costs, providing an off-the-shelf solution that is production-ready, dealer-friendly, and offers modern touchscreen and mobile app experiences. Firefly Integrations' vice president of sales, Mike Butler, notes that OEMs are primarily concerned with finding a quick solution to implement smart features without disrupting production. The new system features a responsive automotive-grade touchscreen, wireless switch panels, and the RV+ mobile app with local or remote connectivity, along with on-screen diagnostics for streamlined troubleshooting and built-in help pages to minimize training requirements. Spark now offers optional integration with the Victron Energy Cerbo GX, enabling advanced energy monitoring directly on the Spark touchscreen and RV+ app. The system supports up to nine light zones, three RV-C ACs, three slideouts, three RV-C vent fans, one awning, tank monitoring including LP, water pump, hot water, and four additional auxiliary inputs. Firefly Spark is available in three configurations: head unit with built-in screen, head unit without screen (requiring the RV+ module), or head unit with a 7-inch detached screen. The company's 25-year experience in refining smart RV control systems has led to the development of Spark, which represents everything they've learned about what OEMs need: fast deployment, reliable operation, and features that help dealers sell more units. With its simplified configuration options and production-ready design, Firefly Spark is an ideal solution for brands seeking to introduce reliable smart technology into their entry-level lineups.

The Edmonton Expo Centre will transform into the ultimate destination for RV enthusiasts and outdoor lovers in Edmonton, RVDA of Alberta said, as the 44th Annual Edmonton RV Adventure Sale and Show makes a comeback from Feb. 5-8. This four-day event will showcase Alberta’s widest selection of RVs, outdoor lifestyle products and exclusive deals from top dealers. Attendees can also enjoy interactive activities, thrilling shows and expert advice to kickstart their next outdoor adventure. The event is a once-a-year opportunity for the RV community to come together and explore the RV lifestyle, all under one roof. Families can bring all children under 17 with them for free, provided they are supervised. Tickets are on sale now, starting at $10 for seniors and $12.50 for adults. Attendees will have access to the latest RV models with exclusive discounts and financing available on-site. Interactive activities and thrilling shows will be a highlight of the event, providing entertainment for all ages. The SuperDogs fan-favorite show is also returning, adding to the excitement of the event. With expert advice and one-on-one sessions available, attendees can leave confident about their next outdoor adventure. RV enthusiasts and outdoor lovers can visit rvda-alberta.org for tickets and more information.

Firefly Reservations, a leading online reservation and property management platform for campgrounds, RV parks, and outdoor destinations, has announced a partnership with Influence Outdoor Hospitality to bring a simple marketing program for campground and RV park owners. This integration aims to provide a clear understanding of what marketing efforts produce in reservations and revenue, moving beyond traditional metrics like clicks and views. The program is designed to help owners make informed decisions about their marketing investments by directly tying marketing activity to bookings and revenue. Firefly Reservations has developed a three-step approach that includes reporting tied to bookings and revenue, strategy and optimization, performance creative, smarter audience targeting, and Pulse+ local SEO across maps and key platforms. The company is also conducting a pilot case study program to establish benchmarks for the broader community. This partnership addresses a long-standing challenge faced by campground owners: the lack of clear proof that marketing efforts are effective. By providing a direct link between marketing activity and reservations and revenue, Firefly Reservations hopes to empower owners to make data-driven decisions about their marketing strategies. The integration is expected to bring greater confidence to park owners, allowing them to optimize their marketing efforts more effectively. Influence Outdoor Hospitality's founder and managing partner, Josh Richardson, notes that this partnership closes the gap in marketing reporting for campground owners. Firefly Reservations' Kaitey Vasquez adds that the company is excited to bring this opportunity to its customers and help increase outdoor recreation by attracting new guests to campgrounds. The partnership aims to promote greater efficiency and effectiveness in marketing efforts, ultimately benefiting the outdoor recreation industry.

The National Highway Traffic Safety Administration (NHTSA) has issued the following weekly vehicular recall: Forest River Inc. is recalling certain 2026 Cascade, Cherokee, and Campsite Reserve recreational trailers due to a potential wiring issue that may cause over-current protection to be bypassed. This could lead to electrical fires or other safety hazards. The NHTSA has assigned a recall number of 95-2019 for this issue. Forest River Bus is also recalling certain 2026 Collin Bus transit buses and 2026 Collins Bus school buses due to improper application of body panel joint adhesive, which may cause the panels to separate. This failure to comply with Federal Motor Vehicle Safety Standard (FMVSS) No. 221 could lead to reduced structural integrity and increased risk of injury or death. Forest River Bus's number for this recall is 551-2023 and 551-2021 respectively. Grand Design RV is recalling certain 2025-2026 Lineage recreational vehicles due to adhesive failure that may cause the solar panels to detach, while Grand Design RV is also recalling certain 2021-2024 Momentum and 2022-2024 Solitude Fifth Wheel trailers due to loose U-bolts caused by inadequate preload. Brinkley RV is recalling certain 2026 Model Z trailers due to improperly tightened shore power inlet lugs. Keystone RV Company is recalling certain 2026 Coleman travel trailers due to unsecured bed brackets that may cause the bed to fall unexpectedly. These recalls are being issued to address potential safety hazards and prevent injuries or fatalities. The NHTSA encourages vehicle owners to check their vehicles for these issues and follow the recommended repair procedures to ensure compliance with safety standards.

At your RV dealership, managing multiple moving pieces daily can be overwhelming. From meeting customer expectations to tracking inventory availability, it's a challenge to keep everything on track. However, what if you could centralize all the data and insights in one place? Motility Software's dealer management system (DMS) is designed to simplify workflows and make every department work more efficiently. By providing a single platform for your team to access, the DMS enables faster communication and reduced errors. This results in improved customer satisfaction and increased productivity. With its comprehensive features, the DMS helps dealerships streamline their operations, making it easier to close deals and meet sales targets. The system is designed to support every aspect of dealership management, from service and repairs to inventory tracking and customer relationship management. By implementing Motility Software's DMS, RV dealers can expect a significant reduction in administrative tasks, allowing them to focus on what matters most - serving their customers. This centralized hub provides real-time access to key performance indicators, enabling data-driven decision making and strategic planning. The system is also designed to be user-friendly, ensuring that employees can quickly find the information they need and make informed decisions. By leveraging this powerful tool, RV dealerships can improve their overall efficiency, reduce costs, and enhance customer satisfaction. With Motility Software's DMS, dealerships can overcome the complexities of managing multiple moving pieces and focus on driving growth and success.

A recent winter storm that affected most of the nation has led to supply disruptions and increased gas prices nationwide. The storm caused below-freezing temperatures and lingering snow, which disrupted crude production and refinery operations. As a result, gasoline demand surged ahead of the severe weather, but not enough to match last year's national average at this time of year. According to new data from the Energy Information Administration (EIA), gasoline demand increased by 1.92 million barrels per day, while total domestic gasoline supply remained relatively stable. Gasoline production also rose, averaging 9.6 million barrels per day. The EIA reports that U.S. crude oil inventories decreased by 2.3 million barrels from the previous week, which is about 3% below the five-year average for this time of year. The national average price for a gallon of regular gasoline has risen to $2.87, up from last year's average of $3.12 at this time. The top 10 most expensive gasoline markets are in Hawaii, California, Washington, Alaska, Nevada, Oregon, Washington, D.C., Pennsylvania, and Maryland, with prices ranging from $2.98 to $4.41 per gallon. In contrast, the least expensive gasoline markets are in Oklahoma, Arkansas, Mississippi, Louisiana, Kansas, Missouri, Texas, Tennessee, Alabama, and North Dakota, with prices ranging from $2.40 to $2.52 per gallon. The national average price for electricity at a public EV charging station remains at 38 cents per kilowatt hour. The top 10 most expensive states for public charging per kilowatt hour are in West Virginia, Alaska, Louisiana, Hawaii, New Hampshire, California, New Jersey, South Carolina, Alabama, and Tennessee, with prices ranging from 41 to 51 cents per kilowatt hour. On the other hand, the least expensive states for public charging per kilowatt hour are in Kansas, Wyoming, Missouri, Nebraska, Delaware, Utah, Maryland, Iowa, Vermont, and New Mexico, with prices ranging from 25 to 33 cents per kilowatt hour. Drivers can find current gas and electric charging prices along their route using the AAA TripTik Travel planner.

KPA has announced the separation of its Flex and Risk Management Center (RMC) software businesses into an independent entity named Novara. This move reflects the evolution of KPA's business over time, as its automotive and non-automotive software offerings grew to serve different industries with distinct operational, regulatory, and safety needs. Novara will focus on AI-embedded safety and operational risk management software for high-risk industries, including manufacturing, construction, utilities, and oil and gas. The company aims to build on years of product development and customer growth, supporting organizations with complex, high-risk environments. Novara will deliver its solutions primarily through Flex, a configurable SaaS platform that supports day-to-day safety workflows while providing leaders with a centralized view of risk across their business. This platform helps organizations identify issues earlier, increase frontline participation, and move from reactive incident tracking to proactive risk management based on real-world conditions. KPA will maintain a dedicated focus on comprehensive compliance solutions for the automotive industry, continuing to support customers with compliance software, training, consulting services, and recurring audits designed specifically for automotive dealerships, shops, and other automotive-adjacent environments. The separation of Novara from KPA's business reflects the company's commitment to specialization and innovation in its respective markets. With this move, both companies are positioned to continue leading in their respective markets and make sharper decisions about growth and deployment of capital. The launch of Novara is seen as a strategic step towards meeting the evolving needs of high-risk industries and supporting organizations with complex operational risk management requirements.

MobileRVService.com, operated by MRVS, Inc., has announced a groundbreaking update to its platform with the launch of its Nationwide Parts Distribution Feature. This feature integrates seamless parts sourcing directly into the service request workflow, making it easier for RV owners and technicians to source, order, and receive essential parts for repairs and maintenance anywhere, anytime. The new feature builds on the platform's extensive network of over 3,200 RV service providers across the United States and Canada, providing users with faster resolutions and more reliable service. With this update, MobileRVService.com is addressing one of the biggest pain points in the RV industry: parts availability. By expanding into nationwide distribution, the company is facilitating connections, building an end-to-end ecosystem, and keeping RVers on the road longer and technicians more efficient. The feature is now live on MobileRVService.com, allowing users to search for providers and initiate service requests, including parts, by location, ratings, availability, and specific services. Technicians interested in joining the network or accessing the new parts tools can sign up via the provider portal. The company continues to prioritize vetting providers for quality and safety while fostering a supportive community for both RV enthusiasts and professional technicians.

Virginia families will soon have a new destination for their spring family camping, glamping, and RV adventures. Northgate Resorts has recently acquired the award-winning Williamsburg Campground in Williamsburg, Virginia, and is converting it into a Jellystone Park location. The re-branded resort will open on March 2, offering a range of attractions, activities, and accommodations for families to enjoy. With its 80-acre property, the resort will feature pools, splashgrounds, jumping pillows, wagon rides, and up-close interactions with Yogi Bear characters, as well as premium RV sites and glamping-style accommodations. The new location is conveniently situated near Colonial Williamsburg, Jamestown, and Busch Gardens, making it an ideal destination for families looking for a fun-filled getaway. With over 75 franchised locations across the United States and Canada, Jellystone Park Camp-Resorts operates in partnership with Warner Bros. Discovery Global Experiences. The resort's expansion is part of Northgate Resorts' efforts to bring more Jellystone Park locations into the system, which has consistently recognized its top outdoor hospitality industry awards. Families can now look forward to a new destination for their spring adventures, with bookable dates starting March 2. For more information and to make reservations, visit https://www.campjellystone.com/virginia/jellystone-park-williamsburg. The resort's offerings include fully equipped glamping cabins, yurts, RV sites, tent sites, a dog park, pet wash, camp store, laser tag, and golf cart rentals, ensuring something for everyone to enjoy. With its range of activities and attractions, the new Jellystone Park Camp-Resort in Williamsburg promises to be an exciting addition to the family camping scene in Virginia.

Cavco Industries, Inc. has announced a significant increase in net revenue of 11.3% for the third fiscal quarter, which ended December 27. The company's acquisition of American Homestar Corporation in September 2025 has contributed to this growth. Since the acquisition date, the results of American Homstar have been consolidated with Cavco's financial statements. Industry shipments slowed down during the quarter due to HUD shipments being at a lower pace in October and November. Despite this, Cavco maintained a steady daily production pace by utilizing its backlog and additional days off over the holidays. The company remains optimistic about the market, with affordable housing continuing to be a topic of national policy discussions. In the Financial Services segment, results have been strong, reflecting improvements made to increase profitability in the insurance operation. However, this quarter's results are expected to include deal costs and integration plan spending, which will be phased out as the investment concludes. The company expects to see a positive impact on its financials beyond expectations. Cavco is now looking forward to the Spring selling season to determine its ability to increase production from here.

MillerTech Energy Solutions and Kampgrounds of America (KOA) are partnering up to serve as entitlement partners for the NASCAR O’Reilly Auto Parts Series race scheduled for Saturday, June 13, at Pocono Raceway. MillerTech will be the primary sponsor with KOA in a presenting role for the newly titled MillerTech Battery 250 presented by KOA. The 100-lap, 250-mile O’Reilly Auto Parts Series race will begin at 4 p.m. ET and will be broadcast nationally on The CW, with radio coverage provided by the Motor Racing Network (MRN) and SiriusXM. This partnership marks a natural fit for both MillerTech and KOA, as they align with the fan experience at Pocono Raceway, from on-track competition to the camping and RV lifestyle that has become an important part of their June race weekend. The event will take place after a series scheduling change replaced the ARCA Menards Series with the O’Reilly Auto Parts Series at Pocono Raceway this season. MillerTech joined the Pocono Raceway family of partners in 2025 as the entitlement sponsor for the NASCAR CRAFTSMAN Truck Series race held during the annual June weekend, and is now shifting its event sponsorship to the O’Reilly Auto Parts Series. The partnership will also include KOA’s established presence in NASCAR through a team partnership with JR Motorsports, which has extended that partnership into the 2026 season. In celebration of the partnership, both Pocono Raceway and MillerTech are offering fans limited discounts on race tickets and site-wide deals. Fans can look forward to Noah Gragson’s No. 4 MillerTech Mustang Dark Horse for Front Row Motorsports in Sunday’s NASCAR Cup Series event. The June weekend features a race each day, including the ARCA Menards Series event Friday, June 12, at 3 p.m., and the NASCAR Cup Series race Sunday, June 14, at 3 p.m.

For years, your first real chance to win an RV buyer started on the lot. Now it starts on a couch at 10:47 p.m. — with an AI assistant . Shoppers are asking questions like, “What’s the best fifth wheel under $60K for remote work?” and AI is naming models, brands and sometimes even dealers. If your inventory data, reviews and site content aren’t easy for AI to interpret, you don’t just slide down a list. You can vanish from the conversation entirely. Search behavior has changed. Instead of typing a short phrase and clicking through links, buyers now ask direct, multilayered questions: “What’s the best fifth wheel for full-time remote work under $60,000 that I can tow with a three-quarter-ton truck?” An AI assistant responds with a single synthesized answer, pulled from public listings, specs, reviews, dealer websites and OEM content. If that information is inconsistent, outdated or unclear, a dealership may not appear at all. This isn’t about chasing hacks. It’s about making sure your store information doesn’t contradict itself anywhere online — because if AI can’t trust the details, it won’t recommend them. Traditional search used to give buyers a page full of choices: a map pack, organic listings, shopping results and ads. AI-driven answer experiences don’t. In many cases, buyers see a single, summarized response with a short list of cited sources. That means less visible real estate for traditional organic rankings — and fewer obvious places for standard paid placements to appear. The risk for dealers isn’t slipping a few positions. It’s being skipped entirely. You’re competing to be included in the answer, not just listed somewhere on the page. Paid visibility is shifting alongside organic discovery. New AI-influenced campaign types increasingly connect ad performance with inventory accuracy and merchandising discipline. Ad performance is tied more closely to inventory accuracy and merchandising discipline than many dealers expect. If your feed is incomplete, inconsistent or full of “close enough” naming, you’re asking the system to guess — and it rarely guesses in your favor. AI doesn’t reward hype or clever wording; it values clarity and consistency. Dealers remain engaged when their data is reliable and their digital footprint matches. This is the value of doing the unglamorous work: maintaining accurate inventory feeds that align with OEM specs, avoiding duplicate listings or outdated prices, providing complete photos and details, and understanding which pages and questions are most visible. Clean data determines eligibility, and measurement shows where you’re missing opportunities. Shoppers are using AI to compare tow vehicles, cross-check specs across brands, break down feature differences and validate advice from peers. By the time they reach a dealership, they’re often informed, but they arrive with more personal questions: This shifts the salesperson’s role. Instead of introducing basics, the job becomes helping shoppers interpret, verify and apply what they’ve already learned. Dealers who recognize this shift often see faster rapport and cleaner conversations. Stores that don’t may feel like buyers are arriving three steps ahead — and getting frustrated when answers aren’t immediate. Practical takeaway: Your team needs fast access to accurate specs and the confidence to explain trade-offs without scrambling for answers. The most meaningful impact of AI inside dealerships today isn’t flashy innovation, it’s reducing repetitive tasks so teams can focus on customers. Dealership teams are using AI-assisted writing and summarization tools for tasks such as drafting listing descriptions without finalizing them, turning common email questions into a helpful FAQ, testing chat on a busy webpage or creating internal training materials. These small steps help you get comfortable with new tools without overhauling your entire process. You can start small, notice quick results and keep control of the changes. AI doesn’t replace the relationship-driven nature of sales; it removes friction so your team can focus on what matters most: listening, advising and guiding buyers through a major decision. Dealers who use AI well keep people firmly in the driver’s seat — reviewing output, training staff, setting guardrails and protecting trust. The dealerships that stay visible and chosen in the next era won’t be the most automated — they’ll be the ones that combine reliable data, faster answers and a strong human connection throughout the buying journey.

For over 45 years, THOR Industries has utilized responsible and sustainable business practices in its operations as its products inspire and empower people to connect with nature and one another to “Go Everywhere. Stay Anywhere.” The company recently published its eighth annual sustainability report detailing the company’s industry-leading sustainability efforts for its fiscal year ended July 31, 2025 (FY2025) across its global family of companies. THOR said it has taken significant steps in its sustainability journey to lead the way for the RV industry. The introduction of the Entegra Coach Embark, one of the world’s first range-extended electric class A motorhomes, illustrates the successful execution of THOR’s eMobility strategy, helping drive lower greenhouse gas (GHG) emissions by developing electric vehicles to reduce reliance on internal combustion engines. The company continued its innovation, elevating eMobility with the unveiling of Dethleffs’ e.home ECO prototype at the Düsseldorf Caravan Salon. The e.home ECO combines electric mobility and sustainable construction — nearly every component used by Dethleffs in the RV prototype has a lower carbon footprint versus components utilized in traditional RV construction. At THOR, sustainability efforts focus not only on creating more innovative products to minimize environmental impact but also improving environmental and social impact within operations, value chain, and communities where team members live, work, and play. The company’s commitment to making changes now ensures a sustainable future exists so people can continue to connect with nature and families with one another to create lifelong memories. Creating great outdoor experiences is central to THOR’s business, and sustainability strengthens the ability to deliver on that mission. A global sustainability program reflects a deep-rooted commitment to improving team members’ and customers’ lives, supporting vibrant and resilient communities, and promoting a clean and safe environment. The company’s eMobility strategy has driven lower GHG emissions by developing electric vehicles to reduce reliance on internal combustion engines. THOR’s innovation in eMobility has also elevated the industry standard, with the introduction of the Entegra Coach Embark and the Dethleffs’ e.home ECO prototype showcasing the successful execution of the company’s strategy. The RV industry can learn from THOR’s commitment to sustainability and its focus on creating innovative products that minimize environmental impact. By leading the way in sustainability, THOR Industries is paving the way for a more sustainable future for the entire industry. The company’s eighth annual sustainability report provides a detailed look at THOR’s progress and achievements in this area, offering valuable insights into the company’s commitment to sustainability. View THOR’s FY2025 Sustainability Report on the company’s website here.

The Federal Reserve has decided to leave its key interest rate unchanged at about 3.6% after a review of the current economic conditions. This decision comes after the Fed lowered the rate three times last year, and it is expected that most policymakers will reduce borrowing costs further this year. The unemployment rate appears to be leveling off, and the economy is growing at a healthy pace, which suggests that there may not be a need for further rate cuts. However, some economists are still hoping to see evidence of inflation moving closer to the Fed's target of 2%. In November, the Fed's preferred measure of inflation was 2.8%, slightly higher than a year ago. The impact of tariffs has been a significant factor in pushing up the cost of goods such as furniture, appliances, and toys. Powell suggested that this impact will peak in the middle of the year, and inflation will fall after that. The Fed's decision is seen as a sign of the unprecedented situation in which the Fed finds itself in Trump's second term. The Fed has been dealing with issues not directly tied to monetary policy but that could affect how it implements its policy going forward. Chair Jerome Powell addressed these concerns during a news conference, and he noted that the economy's outlook has clearly improved since the last meeting in December. This improvement should boost hiring over time, according to Powell. The Fed also said that there are signs of the job market stabilizing. With the economic growth and the unemployment rate leveling off, it is likely that the Fed will see little reason to rush any further rate cuts. However, some policymakers may still want to reduce borrowing costs further this year if they can get enough evidence that inflation is decelerating. The decision by the Federal Reserve has been met with a mixed reaction from economists and investors, who are waiting to see how the Fed implements its policy in light of these changes. The Fed's preferred measure of inflation was 2.8% in November, which is slightly higher than a year ago. Powell suggested that the impact of tariffs will peak in the middle of this year, and inflation will fall after that. The decision by the Federal Reserve has been seen as a sign of the unprecedented situation in which the Fed finds itself in Trump's second term. The Fed has been dealing with issues not directly tied to monetary policy but that could affect how it implements its policy going forward. The Fed's decision is expected to have a significant impact on borrowing costs and the overall economy, and investors are waiting to see how the Fed will implement its policy in light of these changes.

Bish’s RV announced the opening of a brand-new dealership in Piedmont, South Dakota, serving the greater Rapid City area and western South Dakota. The new location, which is the former home of Jack’s Campers, is expected to open in March, marking another significant milestone in the company’s continued growth across the region. Bish’s RV said in a release that the Rapid City dealership will feature a lineup of trusted RV brands, including Jayco, Winnebago and Bish’s exclusive Wayfinder RV brand. This provides customers with a wide range of options to fit different lifestyles and budgets. The new store is designed as a ground-up operation, delivering the full Bish’s RV experience, which includes sales, service, parts and customer support. Todd Nuttall, president of Bish’s RV, stated that Rapid City is a natural fit for the company due to its strong and established RV ownership community. He emphasized the importance of reliable sales, service, and parts support for local customers. The new location will serve local customers while becoming an active part of the community. As part of the expansion, Bish’s RV is actively hiring multiple positions to support the new location, including roles in customer service, teamwork, and performance-driven results. Interested candidates can learn more and apply at bishsrv.co/rapid-city-jobs. The company remains focused on building strong local teams, delivering exceptional customer experiences, and becoming an active part of the communities it serves. With this new dealership, Bish’s RV continues to demonstrate its commitment to growth and community involvement in South Dakota.

TravMedia's International Media Marketplace (IMM) is a premier invite-only networking event that brings together top travel journalists and destination brands to pitch story ideas, build relationships, and shape future coverage. This year, Go RVing participated in the event held in New York City, meeting with over 40 travel journalists and editors to promote RV travel as an affordable, flexible, and experiential way to explore the U.S. The goal is to drive long-term consumer awareness that supports demand across the RV industry. Key story themes included trip affordability, travel flexibility, RV-2-50, the new Travel Passport, pet-friendly travel, and stories that break down perceived barriers to RV ownership. Go RVing met with a range of prominent media outlets such as AARP, CBS, The Boston Globe, Fodor's, The New York Times, Fast Company, PBS, Good Housekeeping, and Travel + Leisure. These meetings aimed to position RV travel as a compelling alternative for consumers looking for unique experiences. With the rise in domestic travel stories tied to major cultural moments like America's 250th anniversary, Route 66's 100th birthday, and the FIFA World Cup, Go RVing and RVIA advised industry professionals to prioritize these content opportunities on their owned channels and in media pitches.

The newly launched Scanstrut Ventura Series has been awarded First Place in the Equipment Design category at the European Innovation Awards 2026, presented during CMT Stuttgart. This recognition marks a significant milestone for Scanstrut, as it represents its first dedicated product range designed specifically for the RV and van market. The award is a testament to the vision, design, and engineering behind the range, and serves as a powerful endorsement of the company's efforts. The Ventura Series was created to set a new benchmark in equipment design for the RV and van sector, and its recognition with a European Innovation Award is an incredible honour. Scanstrut would like to extend a huge thank you to everyone involved in bringing the Ventura Series to life, from concept and design through to development and launch. Winning this award marks just the beginning of the company's journey in the RV space, and it looks forward to continuing to deliver innovative, high-quality solutions that enhance life on the road. The European Innovation Award is one of the most respected accolades in the motorhome, van, caravan, and equipment industry, supported by Europe’s leading caravanning publications. Now in its 16th year, the award recognizes products that demonstrate outstanding achievements in design, innovation, and the enhancement of leisure experiences for millions of users across Europe. The award ceremony took place during CMT Stuttgart, where Scanstrut was exhibiting at BOOT Düsseldorf. Ryan Sams, head of sales, accepted the award on behalf of the wider UK and USA teams, making a quick journey from BOOT Düsseldorf to attend the ceremony in Stuttgart.

The Michigan Association of RVs and Campgrounds' (MARVAC) 60th Annual Detroit RV & Camping Show is underway in Novi, Michigan. Held at the Vibe Credit Union Showplace, the event promises attendees hundreds of RVs on-site, including folding campers, motorhomes, travel trailers, toy haulers, and fifth-wheel travel trailers, ranging in price from less than $15,000 to more than $500,000. On-site dealer RV financing and RV rental availability are also available, along with multiple booth exhibitors featuring parts, camping accessories, and campground information. Dealers from various companies will be showcasing their products, including Bish's RV, Blue Compass RV, Funtown RV, General RV, Holland Motor Homes, Kline's RV, National RV, Price Right RV, TerryTown RV, Vacationland, Veurink's RV, Vicars Trailer Sales, and Woodland Airstream. Campgrounds from different regions will also be present, offering attendees a chance to explore various options for their next camping adventure. The event is running through Sunday, February 1st, with the showplace located at 46100 Grand River Ave in Novi, Michigan. The hours of operation are weekdays from 1-8 p.m., Saturdays from 10 a.m.-9 p.m., and Sundays from 10 a.m.-5 p.m.

Rotary Solutions, a leading provider of vehicle repair solutions, will showcase its latest offerings at the 2026 National Automotive Dealers Association (NADA) Show in Las Vegas. The company, part of Vehicle Service Group (VSG), a Dover company, has been serving the industry for over 100 years and is committed to helping dealerships improve efficiency and profitability. With an impressive lineup of vehicle repair solutions, Rotary Solutions aims to empower dealership service centers with the tools they need to meet constantly changing vehicle service demands. The exhibit will feature live product demonstrations, including new vehicle service solutions, as well as a range of renowned lifts, tire changers, lift tables, and automatic AC service carts. Visitors can also expect special pricing on the show floor all week. Industry experts from Rotary Solutions will be available to answer questions and provide guidance on finding service solutions that meet individual shop needs. The company's commitment to innovation and customer support is evident in its 10-Day QuickShip Guarantee, special trade-in allowances, industry-leading warranties, nationwide service network, and world-class training. With a focus on supporting dealerships, Rotary Solutions is proud to be a part of the NADA Show, an event that brings together industry leaders and innovators.

Recreation operators face growing pressure to create experiences that attract families, increase participation, maximize space and operate efficiently while working within tighter budgets and staffing realities. To support this planning process, Commercial Recreation Specialists has released its 2026 Recreation Book, a guide that helps parks, camps, campgrounds and attractions evaluate recreation projects holistically. The book is organized around common planning priorities and real-world challenges, giving teams a clearer framework for how different recreation elements work together to improve guest experience and long-term performance. Instead of functioning as a traditional catalog, the book combines planning insights with curated solutions across various recreation areas, such as water-based recreation, playgrounds, shade and shelter, site furnishings, and related services. This guide is structured around six core focus areas that reflect lasting shifts in how people gather, play and engage with outdoor spaces. For years, conversations with customers have centered on outcomes — how to increase usage, extend stays, or make operations easier. The 2026 Recreation Book brings these insights together in one place, functioning like a playbook that helps teams align on goals and move forward with confidence. The guide is available free in an interactive digital format, with a limited number of printed copies available upon request.

RMS, a hospitality platform for hotels, motels, serviced apartments, and campgrounds, has announced that its fully integrated payment solution, RMS Pay, has surpassed €1 billion in processed transactions just one year after its global launch. This milestone signals a fundamental shift in how guests book and pay for stays, with speed, convenience, and flexibility now baseline expectations. Digital wallets and Buy Now, Pay Later options are increasingly shaping booking behavior. RMS Pay meets this demand by automating the entire payment journey, from secure pre-authorizations and scheduled charges to reconciliation, reporting, and dispute resolution. The result is a frictionless experience for guests and a major time-saver for teams. Operators using RMS Pay report faster cash flow, significantly fewer no-shows, and a 99.95% dispute-free rate, while saving hours each week on manual admin. At Woodgate Beach Houses, automation has cut weekly payment reconciliation time by more than 10 hours. Roomzzz Aparthotels has experienced similar benefits, with Victoria Curley stating that RMS Pay allows them to 'just work' without worrying about night shift balancing or end-of-day checks. RMS Pay is fully embedded into the RMS platform, allowing operators to start accepting both card-present and eCommerce payments within minutes of onboarding. The solution's most popular features include Pay by Link, Charge to Room, and upcoming scheduled payment functionalities, designed to meet the expectations of today's digitally fluent travelers. With payments becoming one of the most important touchpoints in the guest journey, RMS CEO Adam Seskis emphasizes the importance of fast, flexible, and secure payment options.

The RV Industry Association predicts an increase in RV wholesale shipments through next year, bringing both opportunities and challenges for RV dealers and transporters. Hauling these oversize vehicles requires careful route planning, specialized equipment, and strict compliance with regulations and standards. By learning from the heavy equipment hauling industry, RV transporters can streamline operations while ensuring safe delivery of their oversized cargo. RVs present unique difficulties when it comes to route planning and equipment selection, much like tractor trailers and construction machinery. They also need to meet strict regulations and standards for compliance, which can affect delivery schedules and drive up costs and raise safety concerns. Lessons from heavy equipment hauling offer a valuable roadmap to follow, with strategies that can be adapted to RV transport. These insights can help account for road restrictions and RV size, build in extra time to accommodate delays, and ensure safe loading and unloading. Rigs and trailers built for oversize loads, equipment maintenance and inspection, permit requirements, compliance with weight and safety standards, and training drivers on oversized load dynamics are all crucial elements of successful RV transport. By adopting these strategies, RV transporters and dealers can minimize risks and avoid delays, while delivering vehicles in good condition.

SylvanSport , a leading manufacturer of adventure travel trailers and outdoor lifestyle gear, has appointed Joey Sullivan as its new director of dealer development. In this role, Sullivan will oversee the company's dealer sales strategy, expand SylvanSport's national retail footprint, and deepen relationships with its growing network of dealer partners. With his extensive experience in the RV and specialty vehicle industries, Sullivan is well-equipped to lead the company's continued growth and support of its dealer network. His diverse background has given him a comprehensive understanding of the operational, financial, and relationship needs of today's dealers. The appointment reflects SylvanSport's commitment to investing in its dealer network and meeting the growing demand for their products across the country. Sullivan will focus on recruiting new dealer partners, enhancing training and performance programs, and ensuring that SylvanSport retailers have the tools, products, and support needed to deliver exceptional customer experiences and sell through. The company has built a reputation for innovation and quality, and Sullivan looks forward to working closely with its dealer partners to help expand their reach and bring SylvanSport products to more adventurers across the country. With his relationship-driven approach and commitment to service, Sullivan is well-positioned to lead the continued growth of SylvanSport's dealer network. The company's long-term strategy is focused on meeting the demand for their products in every region, and Sullivan's appointment is an important step towards achieving this goal.

Dometic, a leading manufacturer of marine and automotive products, released its fourth quarter financial performance report on January 28, 2025. The company reported improved net sales despite a market environment marked by weak consumer spending and cautious behavior among dealers and retailers. In this article, we will delve into the details of Dometic's fourth quarter results and explore what they reveal about the company's resilience in the face of challenging market conditions. Organic net sales declined by -8% due to market conditions, but the rate of decline moderated over the year, signaling gradual market stabilization. The Service & Aftermarket sales channel delivered 2% organic growth, primarily driven by the Mobile Cooling segment. The OEM sales channel declined by -4%, with a stable development in Land Vehicles EMEA offset by declines in Land Vehicles Americas and Marine. Dometic's gross margin improved to 29.2% (27.7) and the EBITA margin remained stable at 10.6% (10.8). The company's free cash flow remained solid, totaling SEK 1,445 m for the year, enabling a further reduction in net debt. Dometic's President and CEO, Juan Vargues, attributed the company's resilience to its ability to adjust capacity while investing in customer offering. Despite currency effects becoming increasingly unfavorable toward year-end, Dometic delivered solid full-year results. The proposed dividend of SEK 1.00 per share for 2025 is a testament to the company's focus on earnings and cash flow.

On Friday, January 16, the RV Industry Association (RVIA) joined a group of manufacturing associations by sending a letter to the Commissioner of the Minnesota Pollution Control Agency (MPCA) requesting a one-year extension of the PFAS reporting deadline. The current deadline is set for July 1, 2026. RVIA was joined by more than two dozen organizations including the Alliance for Automotive Innovation, the Complex Products Manufacturers Coalition, the National Association of Manufacturers, as well as the Minnesota Chamber of Commerce and the Minnesota Retailers Association. These associations are concerned that the soft launch period of the PRISM reporting system was rushed and exposed regulated entities to a heightened enforcement risk due to numerous errors and system problems. The RVIA group states that they need additional time for the reporting system, guidance, and expectations to better align with real-world product information and supply chains. They welcome the continuation of testing the system where multiple manufacturers can actively engage with it and provide meaningful feedback to the MPCA and PRISM developers. The Minnesota PFAS Reporting Rule became effective on Thursday, January 1, 2026, starting the compliance clock for manufacturers to report detailed chemical composition data on intentionally added PFAS in products sold in the state. Manufacturers of complex products such as RVs may need to report potentially thousands of individual components from seating and rugs to internal items like seals, gaskets, and O-rings. The MPCA initiated a soft launch of the PRISM reporting system in mid-December, but participants found numerous errors, system problems, and inconsistencies with regulatory requirements. As a result, the PRISM platform has yet to be fully released, leaving manufacturers unable to comply and prepare. In November, RVIA met at Winnebago Industries' headquarters in Eden Prairie, Minnesota, with members of the MPCA to share their concerns with the reporting program, including the level of detail required and the due diligence standard for collecting and reporting PFAS data.

Kampgrounds of America Inc. (KOA) is continuing its valued partnership with USA Bobsled & Skeleton (USABS) as a premier sponsor, marking over a decade of collaboration between the two organizations. Since 2009, KOA's iconic yellow logo has been proudly displayed on USABS sleds, reflecting a shared commitment to excellence. This partnership aligns seamlessly with the spirit of bobsled athletes, who thrive in natural settings and embrace the excitement and challenge of outdoor adventure. The connection between KOA's dedication to connecting people with the outdoors and the values of bobsled athletes is undeniable, as both prioritize teamwork, community, and a continued pursuit of excellence. As a premier sponsor, KOA provides significant support to USABS, enabling the organization to focus on athlete development and competition preparation. This partnership has been instrumental in helping USABS athletes achieve success at international competitions. The long-standing relationship between KOA and USABS serves as a testament to the power of collaboration and shared values in achieving common goals. By continuing its sponsorship, KOA is demonstrating its commitment to supporting high-performance sports and promoting outdoor adventure. With over 500 campgrounds across North America, KOA's network offers a unique platform for athletes to connect with nature and fuel their passions. The partnership between KOA and USABS is not only significant but also symbolic of the organization's dedication to excellence and community engagement. As the athletes prepare for the upcoming competition in Milan, KOA remains committed to supporting USABS and celebrating the spirit of bobsled competition.

According to a recent report from the Conference Board, US consumer confidence has plummeted to its lowest level in over 11-1/2 years. The decline was attributed to mounting anxiety over a sluggish labor market and high prices, which could lead households to become more cautious about spending. This downturn in confidence is concerning as it may add pressure on President Donald Trump to address the affordability crisis, which economists blame on his policies, including sweeping tariffs on imports. While some economists worry that this slump in confidence may be accompanied by poor perceptions of the labor market, they do not expect it to influence the Federal Reserve's policy meeting. The US central bank is expected to leave interest rates unchanged on Wednesday. Consumers' expectations were the lowest in nine months, which some economists say flags a slowdown in spending. Despite this, experts note that the relationship between confidence and consumer spending has been weak, and they would be surprised if the decline in confidence proves to be an entirely false signal. The Conference Board's consumer confidence index dropped 9.7 points to 84.5 this month, the lowest level since May 2014. Economists polled by Reuters had forecast the index at 90.9. The drop was sharpest among consumers aged 35 and older, households with annual incomes below $15,000, and those making $50,000 and over. Confidence also fell among higher-income households. Higher-income households have largely driven strong spending, which economists call K-shaped, helping to underpin the economy even as job growth has almost stalled. The decline in confidence was attributed to elevated references to prices and inflation, oil and gas prices, food and grocery prices, tariffs, trade, politics, the labor market, health insurance, and war. As a result, households may become more cautious about spending, which could have significant implications for the economy.

Truma North America has released its expectations for the upcoming year, led by newly appointed president and CEO Mark Howlett. In a statement, Howlett expressed his confidence in the company's ability to deliver premium products and exceptional support to its partners. The focus for Truma in 2026 is clear: to pioneer worldwide leading solutions for unforgettable times outdoors. This goal is driven by the perseverance of its team, who have demonstrated dedication and resilience in the face of industry changes and an uncertain economy. Howlett has a strong track record at Truma North America, having served in several roles since 2013, including executive vice president and COO. He has helped drive sales, business development, supply chain, service, and operations, contributing to resource planning and execution in support of the company's global strategic plan. The new year promises to bring exciting product launches, including the Truma Combi G (gasoline) and Truma Combi D (diesel), as well as the Aventa rooftop air conditioner with heat pump functionality. These products demonstrate Truma's commitment to providing premium heating, cooling, and water solutions to its customers. The company has also introduced a new Dealer/Service Program in late 2025, designed to enhance its partnership with dealers and OEMs. With its focus on service, partnership, and innovation, Truma is optimistic about the future in North America.

The financial services company Protective Life Corporation's subsidiary, Protective Asset Protection, has released its 2025 F&I Industry Report. The comprehensive study offers a detailed analysis of the automotive industry landscape, characterized by moderating growth, persistent affordability challenges, and a strategic shift toward an omnichannel customer journey. This year's report highlights a new phase for the automotive industry where market headwinds are beginning to take their toll. F&I sales growth remains resilient for most, but dealers are now tasked with educating consumers on the value of F&I protection in a high-cost environment. The report reveals a significant shift in consumer perception, with a perceived lack of value for F&I products more than doubling over the last year. Digitalization is no longer just a priority, but an effective omnichannel model is now key to success. To navigate these changes, dealers must focus on early-stage consumer education, product innovation tailored for affordability and used vehicles, and strategic technology adoption. The report also explores the potential of artificial intelligence, noting its massive opportunity to personalize offerings and counter value-perception hurdles. Wealth-building programs have become a practical standard, with 58% of dealers participating in such programs. The report provides specialized analysis of the marine, powersports, and RV sectors as they deal with post-pandemic normalization. The automotive market is experiencing moderating growth, while the specialty segments face challenges such as a softened market and lower front-end margins. F&I product adoption is crucial to offset these challenges and protect consumers against rising repair costs and negative equity.

RVshare has announced new offerings designed to make RV travel easier than ever for both first-timers and seasoned road trippers. The company's new One-Way Rentals, RVshare Getaways, and RV Rental Advisor team bring flexible planning options, packaged experiences at iconic national parks, and hands-on trip guidance to travelers in time for peak travel season. With these new offerings, RVshare aims to deliver flexibility, turnkey planning, and guidance when it comes to RV travel, making it more accessible to a wider range of travelers. The company's CEO, Jon Gray, notes that travelers want flexibility, turnkey planning, and guidance when it comes to RV travel, and that's exactly what RVshare is delivering. One-way RV rentals are now available for travelers looking to remove the constraints of a round-trip itinerary, making popular road trips such as Los Angeles to San Francisco or Las Vegas to Salt Lake City more seamless. This model supports convenient long-distance routes, unlocking spontaneous travel, multi-destination itineraries, scenic point-to-point drives, and even relocation bookings appealing to both domestic and international travelers. According to RVshare's 2026 Travel Trend Report, 71% of travelers say they would be more inclined to take an RV trip one-way, with demand especially strong among Millennials. RVshare has made booking a one-way trip easier than ever, as flexibility and convenience are now nonnegotiables for travelers. The company recently launched RVshare Getaways, in partnership with Spot2Nite, a curated collection of national park trip packages that bundle RV rentals with campground reservations in iconic park regions, removing planning friction and campsite uncertainty. Travelers can now book a one-stop RV vacation experience at parks, including Yellowstone, Yosemite, and Zion National Parks. The new offering pairs a delivered RV rental with a campsite at a nearby campground, making national park RVing easier for families, first-time RVers, and travelers who want to show-up and start exploring with one click. To help renters with questions about RV types, delivery options, and RV rental basics, RVshare has introduced an RV Rental Advisor Team. Travelers will receive one-on-one advice on how to navigate RV options, logistics, and trip basics, enabling them to book with confidence. The RV Rental Advisors team exists to answer questions, provide confidence, and help customers find the right RV for their desired experience. With its new offerings, RVshare's platform enters 2026 with a customer-first approach that makes RV travel more intuitive and accessible. In 2025 alone, national parks drew over 325 million visitors, many of whom sought camping, glamping, and RV accommodations, which aligns with RVshare's 2026 Travel Trend Report, highlighting the huge appetite for outdoor vacations this year.

The Weekly Facebook Live show RVing in New England, hosted by the New England RV Dealers Association (NERVDA), was scheduled to discuss winter storms and their impact on the industry. The show, co-hosted by Bob Zagami and DiPietro, airs at 7 p.m. EDT on Wednesdays and features recordings available on their podcast site. Recent snowstorms have left New England residents wondering when the next big storm will hit, with forecasters predicting another one for this weekend. As a result, RVers, dealers, campgrounds, and other related businesses are taking steps to prepare and stay safe. In light of these winter storms, industry experts will provide valuable advice and guidance on tips and strategies to help those affected navigate the challenges posed by severe weather conditions. The show aims to offer insights into how to be prepared for and respond to winter storms in a way that minimizes risks and maximizes safety. With its focus on providing practical advice and expert knowledge, RVing in New England is an essential resource for anyone looking to stay informed about winter storm impacts on the industry. By tuning in to this show, viewers can gain a deeper understanding of how to prepare for and respond to severe weather conditions, ultimately staying safe and secure during these challenging times. The New England RV Dealers Association (NERVDA) has organized this show to bring together experts and provide valuable insights into the impact of winter storms on the industry. With its comprehensive approach, RVing in New England is poised to become a go-to resource for anyone looking to stay informed about winter storm impacts on the industry. As the weather continues to be unpredictable, it is essential to have reliable sources of information that can provide expert advice and guidance on how to navigate these challenges. By doing so, RVers, dealers, campgrounds, and other related businesses can take proactive steps to minimize risks and maximize safety in the face of severe winter storms. The show's focus on providing practical tips and expert knowledge makes it an invaluable resource for anyone looking to stay safe and secure during these challenging times. With its comprehensive approach and commitment to providing reliable information, RVing in New England is well-positioned to become a leading source of expertise on winter storm impacts on the industry. As the weather continues to be unpredictable, it is essential to have access to expert advice and guidance that can help individuals and businesses navigate these challenges. By tuning in to this show, viewers can gain a deeper understanding of how to prepare for and respond to severe weather conditions, ultimately staying safe and secure during these challenging times.

The RV Industry Association Director of State Affairs, Michael Ochs, testified remotely before the Washington Senate Transportation Committee last week in support of Senate Bill 5824. This legislation aims to clarify how to measure a fifth-wheel trailer to ensure it complies with the current law limitation of 46 feet. The bill would set up a measurement calculation that requires the distance between the center of the kingpin and the rearmost extremity of the trailer to be 46 feet or less. If passed, plan approvals in the state will likely have to specify that a fifth wheel is in accordance with this length. A coalition of RV dealers in the state developed the bill due to concerns about selling all lengths of fifth-wheel trailers currently offered by manufacturers. The Department of Labor and Industries had previously disapproved some plans for being overly long. By setting a measurement method for fifth-wheel trailers in state law, these plans should be able to be approved. Four RV dealers also testified in support of the legislation, led by LaDonna Meadows of Tacoma RV, a member of the RV Dealer Association Executive Committee. The Association of Washington Businesses also expressed its support for the bill. The RV Industry Association also testified in support of a companion bill, House Bill 2467, which was scheduled for a hearing in the House Transportation Committee on Monday, January 26. Written testimony is available online and can be viewed in video format. The hearing on the bill began at 54:30 and Michael Ochs started testifying at 58:52.

The Federal Reserve will meet this week to set interest rates, and despite intense scrutiny from the White House, the central bank is likely to keep its key short-term rate unchanged at around 3.6%. The decision comes after three consecutive quarter-point cuts last year, which were aimed at supporting economic growth. Fed Chair Jerome Powell has stated that the Fed was 'well positioned to wait and see how the economy evolves' before making any further moves. However, the meeting will be overshadowed by a criminal investigation into Powell's testimony about a $2.5 billion building renovation, making it the first time a sitting Fed chair has been investigated. The Justice Department has subpoenaed the Fed as part of this probe, prompting an unusual public rebuke from Powell. Despite this, Powell is expected to emphasize that the Fed's decisions on interest rates are driven by economic concerns rather than politics. Experts believe that the Fed will consider its interest rate policies in a similar manner to how it always does, with a focus on the state of the economy. The meeting is one of eight the Fed holds each year and will be closely watched by market analysts and investors. The outcome of this week's meeting will have significant implications for the US economy and financial markets, making it a crucial event in the ongoing interest rate debate.

Brown & Brown, Inc announced its unaudited financial results for the fourth quarter and full year of 2025. For the fourth quarter ended Dec. 31, 2025, the company achieved significant revenue growth. The company's unaudited financial results are as follows: Revenue for the fourth quarter was $1.24 billion, representing a 12% increase from the same period in 2024. Operating income for the fourth quarter was $243 million, up 15% year-over-year. Adjusted diluted net income per share for the fourth quarter was $2.55, exceeding expectations. For the 12 months ended Dec. 31, 2025, the company achieved impressive revenue growth as well. Revenue for the full year was $4.95 billion, a 10% increase from the same period in 2024. Operating income for the full year was $1.04 billion, up 14% year-over-year. Adjusted diluted net income per share for the full year was $3.15, exceeding expectations. The company's strong financial performance is attributed to its strategic acquisitions and operational efficiency improvements. President and CEO J. Powell Brown noted that 2025 was a great year for the Brown & Brown team, highlighting the acquisition of Accession along with strong revenue growth and double-digit adjusted diluted net income per share growth. This success demonstrates the company's ability to navigate the ever-changing insurance industry landscape. The acquisition of Accession has been instrumental in driving growth and expanding the company's capabilities. With a focus on innovation and customer satisfaction, Brown & Brown is well-positioned for continued success in 2026 and beyond.

The 60th Detroit RV & Camping Show presented by MARVAC will feature an impressive lineup of the latest motorhomes and towables from General RV Center, with over 150 models on display. From budget-friendly travel trailers to luxurious destination trailers, toy haulers, fifth wheels, Class A, B vans, and Class Cs, every type of recreational vehicle will be available for attendees to explore. The show will take place at the Suburban Collection Showplace in Novi, Michigan, from January 28th to February 1st. General RV Center has carefully curated a vast selection of the newest and most in-demand models, ensuring that visitors can find the perfect RV to suit their needs and budget. Whether you're a seasoned camper or just starting out, this show is an excellent opportunity to discover the latest innovations and trends in the RV industry. With a wide range of options on display, attendees are sure to find the ideal vehicle for their next adventure. General RV Center's extensive collection will also provide valuable insights into the latest designs, features, and technologies that make these vehicles so appealing. From cutting-edge amenities to sleek designs, every aspect of these RVs has been carefully considered to ensure a comfortable and enjoyable experience on the road. With so many models to choose from, visitors can expect to be spoiled for choice when it comes to finding their dream RV. The show will also offer attendees the chance to network with industry experts and like-minded enthusiasts, making it an excellent opportunity to learn more about the world of RVing and connect with others who share your passion. By attending this event, you'll have the chance to experience the latest in RV technology and design firsthand, and discover why General RV Center is one of the leading destinations for RV enthusiasts in the region. With its extensive selection and expert knowledge, General RV Center is poised to make a significant impact at the 60th Detroit RV & Camping Show. Whether you're looking for a budget-friendly option or a luxurious retreat, this show has something for everyone. So mark your calendars and get ready to explore the latest in RVing with General RV Center at the Detroit RV & Camping Show.