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Think Smaller Means Cheaper? Not With Toyota’s New C-HR

Carscoops·Automotive·Feb 3, 2026
Think Smaller Means Cheaper? Not With Toyota’s New C-HR

The 2026 Toyota C-HR will start at $37,000. That’s $2,005 more than the Subaru Uncharted. Model has standard AWD system with 338 hp.

Toyota has quietly confirmed that the new 2026 C-HR will carry a starting price of $37,000, excluding a $1,450 destination fee. That makes the new electric crossover $2,100 more expensive than Toyota’s larger bZ model. More: Toyota’s C-HR Returns To America But It’s Nothing Like You Remember While paying more for less is typically a bad thing, the C-HR rides on the e-TNGA platform and comes standard with a dual-motor all-wheel drive system producing a combined output of 338 hp (252 kW / 343 PS).

The bZ, on the other hand, comes standard with front-wheel drive and an all-wheel drive variant will set you back at least $39,900. So what does $37,000 get you? 7 kWh battery that provides a range of up to 290 miles (467 km).

Buyers will also find an NACS charging port as well as a fast charging capability that can take the battery from 10-80% in roughly 30 minutes. On the styling front, the crossover coupe has C-shaped lighting units and 18-inch alloy wheels. The model also comes standard with rain-sensing wipers, roof rails, and a power liftgate.

Despite its entry-level status, the C-HR SE comes nicely equipped with a digital instrument cluster and a 14-inch Toyota Audio Multimedia system. They’re joined by a heated steering wheel as well as heated front seats with fabric and SofTex upholstery. Other niceties include an 8-way power driver’s seat, dual wireless smartphone chargers, and a six-speaker audio system.

The model also has steering wheel-mounted paddle shifters that can apply the regenerative braking system. 0 suite comes standard and includes Full-Speed Range Dynamic Radar Cruise Control, Lane Departure Alert with Steering Assist, and a Pre-Collision System with Pedestrian Detection. They’re joined by Lane Tracing Assist, Road Sign Assist, Proactive Driving Assist, and Automatic High Beams.

Buyers will also find Safe Exit Alert, a Blind Spot Monitor, and Front/Rear Parking Assist with Automatic Braking. The range-topping C-HR XSE will set you back $39,000 and it’s distinguished by larger 20-inch wheels with a gun metal finish. Buyers will also find an upgraded interior with SofTex and synthetic suede seats sporting 8-way power adjustment on both sides.

Rounding out the highlights are a driver’s seat memory function, Traffic Jam Assist, Lane Change Assist, and a Panoramic View Monitor. While Toyota hasn’t released full details, the company has previously mentioned a handful of options. These include a two-tone paint job and a panoramic glass roof.