Stellantis has decided to skip the Super Bowl this year, focusing instead on the 250th anniversary of the United States. However, they're still trying to capitalize on the excitement surrounding the big game by launching a new commercial starring the 2026 Jeep Cherokee. The online spot, called 'Billy Goes to the River,' features an AI-infused ad that starts with a Big Mouth Billy Bass singing about wanting to be set free.
A young boy then asks his father to make it happen, and they embark on a journey in their Cherokee, promoting its hybrid powertrain along the way. The ad takes a dark turn when Billy is attacked by a bear, but ultimately ends with an eagle rescuing him. Despite not airing during the Super Bowl, this commercial is sure to garner attention and save Stellantis millions of dollars.
With its unique blend of humor and chaos, it delivers on its promise of showcasing the Cherokee's 140 safety features. The 2026 Jeep Cherokee starts at $36,995 and boasts a hybrid powertrain that combines a turbocharged engine with electric motors for a combined output of 210 hp. This setup enables the crossover to achieve an impressive 37 mpg combined, making it an attractive option for those looking for a fuel-efficient vehicle.
By leveraging the excitement surrounding the Super Bowl without actually airing during the event, Stellantis has managed to create a compelling commercial that showcases their new model in a unique and memorable way. ' This ad is certainly an attention-grabber, and it will be interesting to see how it performs in terms of engagement and brand awareness. With its focus on humor and chaos, this commercial is likely to resonate with viewers and leave a lasting impression.
Overall, the 2026 Jeep Cherokee is shaping up to be a compelling addition to Stellantis' lineup, and this ad is a great way to showcase its features and benefits. By taking a non-traditional approach to advertising, Stellantis has managed to create a commercial that stands out from the crowd and will likely generate significant buzz around the new model.
This ad is a clever move by Stellantis, leveraging the excitement surrounding the Super Bowl without actually airing during the event. By creating a unique and memorable commercial, they've managed to showcase their new model in a way that's both humorous and engaging. With its focus on humor and chaos, this ad is likely to resonate with viewers and leave a lasting impression.
