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The Rise of Copycat Design in Chinese Automakers

The Rise of Copycat Design in Chinese Automakers

Feb 5, 20261 min readCarscoops

Chinese automakers have made significant strides in technology and build quality over the past decade, but some old habits persist. The latest example is the XPeng GX, a new large SUV with a six-seat layout that bears an uncanny resemblance to the Range Rover.

The design overlap is nothing new, but the GX's similarity to the current Range Rover L460 is hard to ignore. The overall proportions, straight beltline, blacked-out pillars, and floating roof closely mimic the British luxury SUV.

Even the shape of the LED headlights appears only lightly modified, giving the impression of a subtle Range Rover facelift. However, XPeng tries to establish some visual separation at the rear with a full-width horizontal taillight design.

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The surfacing along the doors also departs from the Range Rover, opting for contours that bring Mazda to mind. 0 physical AI vehicle architecture, incorporating steer-by-wire and rear-wheel steering for better stability and maneuverability.

The GX is expected to run the 'Kunpeng' range-extender powertrain, which supports ultra-fast charging. Pricing hasn't been confirmed, but Chinese media reports suggest it will start at around ¥400,000 ($57,600), less than one-third of the starting price for an actual Range Rover in China.

The XPeng GX is expected to make its public debut at the Beijing Auto Show in April 2026, going head-to-head with other large electrified SUVs in China.

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EazyInWay Expert Take

This design similarity highlights the challenges Chinese automakers face in differentiating their products from established brands. As they continue to innovate and improve their technology, it's essential for them to balance progress with originality to avoid being seen as mere copycats.

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Source: Carscoops

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