Meet Sheri Fuller, a multifaceted entrepreneur who has been instrumental in shaping the RV rental and sales industry. As office manager and co-founder of Fuller RV Rentals and Sales, Sheri wears many hats, from customer care to sales and marketing. Her dedication to her work is evident in every aspect of her role, as she answers incoming calls 24/7 to ensure seamless customer support.
Beyond her core responsibilities, Sheri takes on additional duties such as conducting consumer seminars at RV shows, setting up displays, and staffing events. This versatility has allowed her to develop a proven system for converting rental units to sales after they are taken out of the fleet, making her a valuable asset to the industry. Her expertise extends beyond sales, as she educates customers on the benefits of renting before purchasing an RV.
Throughout her 43-year career in the RV industry, Sheri has mentored numerous women who have entered the business, sharing her knowledge and experience to help them succeed. She has also developed a system for educating consumers about the importance of renting versus buying an RV, which has been instrumental in increasing awareness and sales at RV shows.
Despite the challenges posed by COVID-19, Sheri continued to work tirelessly to fulfill rental requests, often going without sleep for extended periods to ensure families had access to safe and comfortable accommodations. Her dedication to her customers is a testament to her commitment to providing excellent service and support.
Sheri's impact on the RV industry extends beyond her own business, as she serves as an ambassador for the RV lifestyle. Her enthusiasm and expertise have earned her a reputation as one of the most knowledgeable and helpful representatives in the industry, making her a sought-after speaker at consumer RV shows.
Her advice to up-and-coming women in the RV industry is simple yet effective: listen to your customers and be willing to help them. By doing so, you will demonstrate your knowledge of the industry and its offerings, setting yourself up for success.
For Sheri, being recognized as a Women in Business honoree by RV PRO is a significant honor. It recognizes her hard work and dedication to the industry, as well as her commitment to empowering women to succeed in the RV business.
Sheri's journey has been marked by perseverance and determination, as she has navigated the challenges of the industry while staying true to her values and mission. Her story serves as an inspiration to women everywhere who are looking to break into the RV industry or advance their careers.
As a trailblazing entrepreneur, Sheri Fuller is paving the way for future generations of women in the RV industry. Her legacy will continue to inspire and motivate others to follow in her footsteps, creating a brighter future for those who share her passion for the RV lifestyle.
