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Hyundai Motor Group’s Robotics LAB Unveils Physical AI Implementation Plan with DEEPX at CES Foundry 2026

Hyundai Motor Group’s Robotics LAB Unveils Physical AI Implementation Plan with DEEPX at CES Foundry 2026

Jan 8, 20261 min readHyundai Worldwide Newsroom
Photo: wikimedia(CC BY-SA 3.0)by Richard Greenhill and Hugo Elias (myself) of the Shadow Robot Companysource

Hyundai Motor Group's Robotics LAB has announced a significant advancement in robotics technology with the introduction of an on-device AI chip designed for robots' 'Edge Brain.' This innovative chip will utilize proprietary software developed by the Robotics LAB and will be produced by DEEPX as part of a three-year partnership. The collaboration aims to integrate the Robotics LAB's software capabilities with DEEPX's semiconductor expertise, positioning them to target market leadership in the burgeoning field of robotics.

The initiative is centered around the concept of 'Robotization of Space,' which encompasses the deployment of advanced robotics solutions across various sectors, including factories, buildings, logistics, and mobility. This strategic focus highlights Hyundai's commitment to enhancing operational efficiency and productivity through automation.

Hyundai Motor Group's goal is to leverage advanced robotics and physical AI systems to create social value. By addressing labor shortages and industrial challenges, the company aims to provide solutions that not only improve efficiency but also enhance the overall work environment.

As the demand for automation and robotics solutions continues to rise, Hyundai's partnership with DEEPX could set a new standard in the industry. The integration of cutting-edge semiconductor technology with sophisticated robotics software represents a significant step forward in the quest for smarter, more efficient systems.

Industry experts suggest that such advancements could revolutionize how businesses operate, particularly in sectors facing workforce challenges. The ability to deploy intelligent robotics solutions may not only alleviate labor shortages but also pave the way for innovative applications in everyday operations.

Overall, Hyundai Motor Group's announcement at CES Foundry 2026 underscores the company's forward-thinking approach and commitment to leading the charge in the robotics and AI landscape. The collaboration with DEEPX is poised to drive significant advancements that could redefine the future of industrial automation.

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