The 2026 DFW RV Party, hosted by Fun Town RV in Cleburne, Texas, was a resounding success despite a venue change. The event took place from March 19-22 and drew a large crowd. This year's party was held at the store's location instead of AT&T Stadium, which is currently preparing to host the 2026 FIFA World Cup.
Fun Town RV operates 31 retail locations across multiple states, including Texas, Oklahoma, Indiana, Illinois, Kansas, Michigan, Arkansas, Florida, Nevada, and Arizona. The company has a strong presence in the country's fast-growing RV market. With its diverse range of locations, Fun Town RV is well-positioned to cater to a wide range of customers.
The DFW RV Party featured hundreds of RVs on display, live entertainment, celebrity appearances, food trucks, family activities, and low RV prices. The event transformed the Cleburne dealership into a full Western-themed festival, complete with a petting zoo, pony rides, mechanical bull rides, kids' fishing games, and more.
The event's success can be attributed to its well-planned marketing strategy, which included celebrity appearances by football legends Jay Novacek and Vince Young. The duo took part in photo opportunities with customers, signed autographs, and participated in other activities that helped generate excitement among attendees.
Fun Town RV's Chief Operating Officer, Chandler McGhee, expressed his satisfaction with the event's turnout and results. He noted that the company had an extraordinary turnout for this event, with 314 retail sold units, 6,147 attendance, and 44 manufacturer reps on hand.
The results of the DFW RV Party are a testament to Fun Town RV's ability to attract large crowds and generate significant sales. The event's success is also a reflection of the company's commitment to creating an immersive and engaging experience for its customers.
McGhee highlighted the importance of having qualified buyers attend the event. He noted that this year's turnout was higher than expected, with many attendees ready to purchase an RV on the spot. This increase in qualified buyers is a positive indicator for the industry as a whole.
The DFW RV Party also showcased Fun Town RV's ability to adapt to changing circumstances. The company successfully relocated the event from AT&T Stadium to its Cleburne dealership, ensuring that customers still had access to an exciting and entertaining experience.
Overall, the 2026 DFW RV Party was a resounding success for Fun Town RV. The company's efforts to create a fun and engaging experience for its customers paid off, resulting in significant sales and a strong turnout.
