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Shipping's Digital Move

Shipping's Digital Move

Apr 8, 20262 min readMarineLink News

For much of its modern history, shipping has relied on experience, instinct and relationships as much as data. Decisions were – and in many cases still are – informed by spreadsheets, phone calls, intuition and experience built over decades. Today, that foundation is being reshaped by digital tools designed to bring clarity, visibility and confidence to some of the industry’s most complex challenges.

This shift towards digitalization is a significant development for an industry that has traditionally relied on human expertise and relationships. Klaveness Digital is well-positioned to capitalize on this trend, having spent nearly a decade translating maritime know-how into digital platforms built for real-world users.

The company's origins lie in a simple but powerful realization: the Klaveness Group had accumulated decades of insight from operating in physical shipping markets – dry bulk and combination carriers – and that knowledge could be translated into scalable digital products. This approach has enabled Klaveness Digital to develop innovative solutions that address the complex needs of industrial cargo owners.

Klaveness Digital's flagship product, CargoValue, is a prime example of this approach. Designed to give industrial charterers a digital twin of their seaborne supply chain, CargoValue connects shipments, inventories, planning and decision-making into a single, collaborative platform.

The scale of CargoValue is significant, with nearly 50,000 shipments processed and approximately 1.4 billion metric tons of cargo managed. This level of adoption demonstrates the impact that digital solutions can have on the shipping industry, particularly for industrial customers who are often overlooked in traditional shipping software offerings.

Klaveness Digital's focus on supply chain decision support has also helped to differentiate it from more traditional shipping software startups. By looking upstream and asking what problems industrial cargo owners face, the company has been able to develop solutions that address real-world pain points.

As Klaveness Digital continues to grow and expand its offerings, it is clear that the company is playing a crucial role in facilitating shipping's digital move. With its expertise in maritime know-how and operational reality, Klaveness Digital is well-positioned to help the industry navigate the complexities of digital maturity.

The company's leadership, particularly Managing Director Ingrid Kylstad, has been instrumental in shaping this vision. Kylstad's background in maritime policy, sustainability, technology investment, and innovation has given her a unique perspective on the industry's challenges and opportunities.

As shipping continues to evolve, it is likely that companies like Klaveness Digital will play an increasingly important role in facilitating this change. With their focus on operational reality and digital innovation, these companies are helping to bring clarity, visibility, and confidence to some of the industry's most complex challenges.

EazyInWay Expert Take

As the shipping industry continues to shift towards digital maturity, companies like Klaveness Digital are playing a crucial role in facilitating this change.

maritime industryshipping softwarecargo management
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Shipping's Digital Move | EazyInWay