, has partnered with The Dyrt, a leading campsite-finding app, to offer free one-year memberships to eligible female members. This collaboration targets an increasingly popular demographic: women over 40 who are passionate about camping and RVing.
The partnership aims to cater to this growing segment of outdoor enthusiasts by providing them with premium tools and features to enhance their camping experiences. According to The Dyrt's 2026 Camping Report, experienced adventurers in this age group are driving trends in planning, safety, and community-focused outings.
Girl Camper's membership base aligns perfectly with this demographic, as these active campers are not only avid travelers but also brand advocates. As part of the collaboration, eligible Girl Camper members who have never subscribed to The Dyrt will receive a free one-year Dyrt PRO membership, unlocking premium features and tools that help campers find, plan, and enjoy their outdoor adventures.
This alliance connects The Dyrt with a trusted group of campers who prioritize safety, planning, and community engagement. By supporting this demographic, The Dyrt is recognizing the spending power and loyalty of women in the RV and Outdoor Recreation industries.
As the camping industry continues to evolve, partnerships like this one are becoming increasingly important for brands looking to tap into this growing market. With seasoned campers driving trends, manufacturers, campgrounds, tourism boards, and outdoor brands are taking notice of the importance of catering to this demographic.
The offer highlights broader industry shifts towards prioritizing tools, safety, and connections among women in this age group.
This partnership is a significant step forward for both Girl Camper and The Dyrt, as it recognizes the growing influence of older campers who are driving trends in outdoor recreation. By catering to this demographic, brands can tap into a loyal customer base that values safety, planning, and community engagement.
