Trillboards has introduced an updated digital signage platform for powersports dealerships across North America, featuring a no-cost content management system and built-in advertising revenue opportunities. The company positions this platform as an alternative to traditional in-store display systems, which often require proprietary hardware and monthly software fees.
This new offering allows dealerships to deploy digital signage without additional hardware investment, using existing televisions such as smart TVs and older units equipped with streaming devices.
The platform enables dealers to manage showroom content and generate revenue through an automated advertising network. Content can be customized by dealership type and brand mix, catering to various business models and target audiences.
With this move, Trillboards aims to turn what used to be a cost center into an automated revenue stream for independent shops, providing a much-needed boost to their bottom line.
The platform's cloud-based content management system (CMS), mobile device management (MDM) tools, and streaming content integrations enhance customer engagement in showroom and service areas. Dealers can also tailor content to specific areas of the store, promoting targeted cross-selling opportunities.
Trillboards' system integrates with social media platforms and design tools, allowing dealerships to easily update promotional materials and display inventory content. This streamlined process enables businesses to optimize their marketing efforts and improve customer experience.
The platform's audience measurement technology provides aggregated insights such as viewer counts, dwell time, and engagement levels, helping dealerships offer more targeted advertising opportunities and increase per-screen revenue.
Trillboards' free digital signage platform is now available to powersports dealerships, repair shops, and other related businesses. With this move, the company aims to establish itself as a leader in the digital signage market for powersports applications.
This move is expected to disrupt the traditional display system market, forcing competitors to re-evaluate their pricing strategies.
